Our client came to us with the idea of creating the best gym experience possible. To accomplish this goal and beat out the competition, he requested custom gym management software with smart turnstiles to make going to the gym more enjoyable.
The situation
There are over 200,000 gyms worldwide, and that number is growing every year. As the 2020 pandemic showed us, it’s always important to stay up-to-date on the latest trends, including technology. Luckily for our client, the future-proofing process started from the get-go.
His idea was to create custom gym management software to handle the day-to-day relationships with clients. This included access control to certain gym areas, payment processing, and a suite of tools to manage the gym and the in-house fitness cafe.
When we got on board, the gym was in the first stages of construction. This made it easier to plan out what we would need hardware-wise and also gave us a chance to flesh out how everything would come together in the end.
Due to a lack of documentation, we couldn’t start development without in-depth research. After gathering the requirements, we worked out a plan and put it into action.
Our Services
Technology
Team composition
The nature of the project was such that it required the coordinated efforts of three separate teams (hardware, software, system administration/DevOps), including contractors. In addition, we hired an electrical engineer, whose job would be to handle the digital-to-analog tech and manage the contractors. And the last piece of the puzzle was attaching a dedicated consultant to the project who helped with staff onboarding and relieved the initial stress of working with a brand new system.
We used the waterfall project management model and Agile stand-up meetings to solve issues quickly and get a clear picture of progress along the entire project timeline.
3-5 Developers (depending on the project stage)
QA engineer
Electrical engineer
Project manager
Business analyst
System administrator/ DevOps
Fitness App Cost Calculator
Get an estimationKey challenges
The research and business analysis we conducted showed three key areas that we’d need to tackle to make the project a success.
- Hardware - lay power and internet cables, set up video surveillance, and install turnstiles for the access control systems.
- Software - develop a web app to streamline the gym management process from A to Z.
- Server-side - the client wanted an on-premise server for security reasons, so we had to prepare a server room, configure access, and deploy the necessary software.
The client’s other goals were to have access to data for sales and marketing purposes, prevent employees from abusing the system by sneaking in friends and family through the back door, minimize staff errors, and manage operations from a single app.
We’ll go over the hardware and software elements we either had to build from scratch or modify to fit the project best.
Admin panel
The nerve center of the gym is the admin panel. This is where administrators register new gym-goers, create and change membership plans, and also where the business owner can view financial reports and conduct marketing activities. And it’s also where the fitness cafe admins can make changes to the menu and prices accordingly.
Here are other features outlined in the requirements:
- Control of sales, subscriptions, and visits;
- Fitness club personnel management;
- Warehouse accounting;
- Custom analytics;
Although it didn’t show up in the initial set of requirements, our QA engineer came up with test cases where, for example, a gym customer suddenly has to leave after scanning their card (thereby subtracting a gym visit from their membership). In this and other cases, we implemented features to make it easy for admins to make quick changes in the admin panel without escalating the issue.
To make the admin panel secure, we designed it to have layers of administrative rights (user roles) to prevent human errors from causing damage to the system.
Digital and physical access control
The biggest challenge for us in this project was how to connect the physical and digital worlds. It may sound easy at first, but it’s fairly complicated. The hardware (turnstile) has to connect to the software through a digital-to-analog system after a customer swipes a magnetic key card that checks whether they have access to a particular gym area and then unlocks turnstile while simultaneously making a record of entry. Additionally, the key card.
Payment processing integration and smart reports
To streamline the gym experience, the client requested we add a payment processor integration with PoS terminals, so gym-goers can pay for anything they’ve swiped with their card after their workout. Since we could then easily access the transaction data, we suggested adding the ability to analyze customer preferences so our client can see custom reports in the admin panel based on this data.
Delivered solution
Brocoders created custom, turnkey gym management software that covered every requirement we had in front of us. We managed multiple dedicated teams and helped our client future-proof their business.
Powerful gym management tools that we custom-built:
- An admin panel that allows administrators to create new gym memberships, change prices and fitness cafe menu items and manage the gym and its personnel.
- Smart access control cross-checks the customer database to ensure gym-goers have the required membership plan to enter certain gym areas.
- Payment processing that connects to the admin panel to show customer spending habits at a glance, which menu items are the most popular, and provides custom reports.
The next steps in development are to create new user acquisition channels through a web app where people can register for virtual and in-person classes. Although this was initially included in our development plan, the client decided to put this off. However, the 2020 pandemic made him revisit these plans, and he got in contact with us so we could start putting together requirements for the new project.
The results
When the gym first opened its doors over five years ago, it became an overnight success. People flocked to the gym in droves because it had the best customer experience for at least a hundred miles. It’s still open to this day and has cemented its place as the top (and also most expensive) gym in the area.
Our client got the custom software he needed to manage day-to-day operations, access to real-time data, reach his sales goals, and plan marketing campaigns for user acquisition and retention.