Martech application development: case studies

If every custom campaign costs $15,000+ and takes 2 to 5 months, if up to 80% of your visitors never come back, if your platform sits on PHP and jQuery and each release is slower than the last, or if your product depends on another platform's API and its rate limits, the cases below are yours: a no-code gamification SaaS rebuilt off PHP that handled 3M+ visitors in half a year, an exit-intent popup builder, a real-time Instagram ranking app. A software audit from $5,000 tells you where to start.

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  Gamification MVP restructured for high load, 478,846 games in one campaign

  • SaaS
  • Gamification

  Adact, Estonia: in October 2020 Brocoders took Adact's working MVP on PHP and jQuery and rebuilt it on React, Node.js, and AWS in about 6 months, with campaign configuration in PostgreSQL and game analytics in MongoDB and AWS Lambda. By August 2022 we had added games, payments, Zapier, and a custom API, and we worked on Adact until June 2024. One agency campaign drew 567,077 visitors and 478,846 completed games in 10 days.

  

  Exit-intent popup SaaS with builder, templates and billing

  • SaaS

  ConvertHero, US: in 2019 Brocoders built the exit-intent popup SaaS on Ruby on Rails and React, with a popup builder, designer templates, timing controls, campaign analytics, lead capture, CMS integrations and subscription billing. Site owners add a popup without a developer.

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  Real-time Instagram profile rankings in a cross-platform app

  • SaaS
  • Social Media Analytics Tool

  Hypeboard, US: in 2019 Brocoders built the React Native app on AWS that connects to the Instagram API, ranks profiles by category with a dynamic algorithm, and shows daily, weekly and monthly statistics for any profile and for the user's own. Users sign up with Instagram, pick categories and track their position.